Gone are the days when businesses could rely solely on instinct and hearsay for success. Today, strategic business decision-making requires a data-driven approach. That includes leveraging customer insights, planning website changes, and tracking market trends more effectively than ever. To get the most out of your web presence and make intelligent decisions in real-time, you need to master web analytics.
Performance, Security and Simplicity
A website has a life of its own. Managing a website can be a daunting task, if not done properly. From observing many different websites, the performance, security and simplicity are affected by its hosting location.
- For simple hosting, we recommend Digital Ocean, eBoundHost, Linode or WPEngine.
- For data extensive website, utilizing Amazon Web Services, Google Cloud Storage, Pantheon or Rackspace may be your best solution
In any case, Goldlilys Media will fine-tune every part of your hosting server (Linux, Apache, MySQL, PHP [LAMP stack], server configurations) so that your website is up 99.9% of the time.
If your business/organization sells products or services and requires an E-commerce site, Goldlilys Media recommends to:
- Include SSL and additional security added to your server
- Setup Norton Secured Seal and/or McAfee Server Virus Scanner to protect your customers as well as your business from identity theft, fraud, viruses, and other online threats
Apart from having a fast and secure website, we aim to maintain updates as simple and flexible as possible. Have you ever heard of the rule "if it takes more than 2 clicks to get something done, most people prefer to leave"? We want to avoid more than 2 clicks, attract new customers and make your life simpler. Who doesn't want a simple and happy life?
You actually don’t need a lot of money to design a quality website. You can achieve fantastic results with nothing more than careful planning and some effort. However, we still frequently run into amateurish websites that fail to avoid these 7 common web design mistakes small businesses make. Carefully go through our list and see how many of these you can recognize on your website.
Businesses will frequently experience high bounce rates and immediately assume there is something wrong with their marketing. However, your website may be the culprit more often than you think. If you want to stay competitive in the online market space, you can’t afford to lose business due to site issues that are easy to fix. It’s vitally important to understand how website loading speed affects your bottom line and what you need to do to improve it.
"Time can be an ally or an enemy. What it becomes depends entirely upon you, your goals, and your determination to use every available minute." -- Zig Ziglar
Does your website still reflect who you were when you first started your business or have a lot of things changed?
“People's behavior makes sense if you think about it in terms of their goals, needs, and motives” - Thomas Mann
What is your name? Where were you born and raised? Do you speak multiple languages? How many siblings do you have?
How do you prepare every morning? What kind of clothes do you wear? How do you style your hair? How do you accessorize?
How did you arrive at where you are? What do you love to do? Who influenced you? Why did you decide to become you?