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If you want to increase your business’s reach and grow its bottom line, you need to be aware of the two main marketing approaches: inbound and outbound. These two strategies are quite different in approach, and both have pros and…

You actually don’t need a lot of money to design a quality website. You can achieve fantastic results with nothing more than careful planning and some effort. However, we still frequently run into amateurish websites that fail to avoid these…

If a link is broken, the entire chain breaks. – Yiddish Proverb Once a website is built, contents are added and launched, you will feel like celebrating. All the hard work and long hours put into making the website as…

Human behavior flows from three main sources: desire, emotion, and knowledge. – Plato Whenever you take action, you made a decision. Decisions come from choices or options that are present at that given time. But what made those options available…

“A great business has to have a conscience. You have to know who you are and who you are not.” – Howard Schultz How do you define who you are? How do you differentiate yourself from whom you are not?…